What is Merchant Account Load Balancing?
Load balancing a merchant account allows for the dynamic division of transactions across multiple merchant accounts. With load balancing, a high volume merchant can manage several merchant accounts on a single dashboard. This ensures easy management of accounts, helps to minimize risk and boost processing volumes.This gives you the peace of mind to know that if you do run into challenges with a merchant account, it won’t be catastrophic. If one of your processor freezes your account, you will still have a live account with money coming in. The best part? It’s done automatically.
The phrase “don’t put all your eggs in one basket” is definitely good advice when it comes to running your online merchant account. Dividing your transactions across multiple merchant accounts will also help reduce the risk of high chargeback volume on any one account. If your business has a lot of charge backs, a load balancing gateway is a great option for you.
Load balancing allows you to maximize processing volumes, mitigate riskand easily manage accounts. Accounts can be dynamically configured with a set of parameters to obtain the best payment processing results.
Load Balancing Your Merchant Account – Keeping You Out Of Trouble
If you own a restaurant or retail store, one credit card processor is all you need. Unfortunately, if you run an high volume business or offer high ticket items, merchant account load balancing can come a great asset for your business, especially if you have multiple high risk merchant accounts with various monthly processing caps. This technology would allow you to run multiple merchant accounts with automated processing parameters.
E-commerce merchants, unfortunately, fall victim to high chargebacks for a number of reasons that are often beyond their control – with friendly fraud being one of the most significant. Despite its name, friendly fraud is anything but friendly and can be detrimental to a merchant account’s healthy standing. Friendly fraud occurs when a consumer makes a purchase with their own credit card and then disputes the transaction after receiving the goods or service.
Having multiple high risk merchant accounts through a central control panel is an organized and productive method of managing payment processing. All transactions can be managed and viewed individually or can be viewed globally from a central payment gateway control panel.
Load balancing transactions on a payment gateway can be dynamically or manually configured, this option gives businesses flexibility to maximize the capabilities of each acquiring bank or processor.
Benefits of Load Balancing
- This helps get rid of duplicate administrative tasks and increases productivity
- Simplify reconciliation,reduce costs and streamline operations.
- Consolidate reporting functions and it also results in faster and more efficient decision making
- Helps rapid response to changing market conditions
- Allows control chargeback ratios.
Considerations When Selecting A Payment Gateway
Companies which have both offshore and domestic merchant services must make sure that the acquiring banks can be accommodated. Regardless ofhow and where the transactions are processed, everything can flow through asingle network connection.
Make sure that the service includes reporting lets you to track all transactions. Full audit trails option should be included to ensure the validity of the system.
High risk merchants will usually have more than one merchant account. When all the accounts are boarded on a single gateway, the processing can automatically be load balanced between all accounts. Management and administration of all accounts is simplified, saving effort, time& money.
iPayTotal’s Load Balancing feature makes it easy to manage multiple merchant accounts . It is ideal for all high risk merchants with high volume where it’s always good to have multiple MID’s for backup and additional sales volume exceeding approved volumes can create delays in receiving payments and customer inconvenience. iPayTotal’s Load Balancing feature allows thresholds to be set on each MID and transactions may be automatically routed to maintain the dollar amount or percentage allocated.